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SHISEIDO

For over 140 years, SHISEIDO has defined the concept of beauty and spread its knowledge and power across the world. It continues to thoughtfully fuse Eastern and Western philosophies and innovations together to serve as a beacon of beauty inspiration—especially the Japanese sense of spiritual beauty—for women all over the globe.
SHISEIDO focuses on evolving your beauty in a way that is uniquely your own. It combines technology advancements with exquisite aesthetic elements, to create the most satisfying experiences of skincare, makeup and fragrance - infused with the power to connect with your inner beauty force and bring it to the surface.
SHISEIDO believes that beauty can be found everywhere, in everything and in every person, and know that meaningful beauty is so much more than just what we can see. Beauty is a shared feeling; it is diverse, and it is unifying. When we feel beautiful and confident, we can’t help but feel inspired to go out into the world and make a positive difference to other people’s lives. By inspiring empathy, beauty is the ultimate force for goodness. And true beauty is made with soul.